Assistant Director, Paid Search

Carnegie - Westford, MA

Hiring: Assistant Director, Paid Search Company: Carnegie Location: Westford, MA Job Posted Time: 2026-09-10 13:17:11 Employment Type: Remote Target Skills & Keywords : Asana, Project Management About the job Experience: •5 years of experience in paid search on the Google Ads platform; lead generation experience is a plus •30 years, Carnegie has been a leader and innovator in higher education marketing and enrollment strategy, offering groundbreaking services in the areas of Research, Strategy, Digital Marketing, Lead Generation, Slate Optimization, Student Search, Website Development, and Creative that generate authentic connections. Required Skills: •The Assistant Director, Paid Search runs paid search strategy for a smaller group of key Carnegie clients and manages 1–2 team members. This role works closely with the Directors and Senior Director to keep best practices, training, and performance standards consistent, and plays a part in growing Carnegie’s paid search practice over time. •Team Leadership & Development •Manage and coach 1–2 paid search team members on campaign strategy, setup, and optimization •Lead training, onboarding, and professional development for direct reports •Run performance evaluations and give clear, constructive feedback •Support hiring and workflow planning for the team •Campaign Management & Reporting •Own paid search strategy and execution end to end for medium-priority accounts Qualifications: •Bachelor’s degree required; a Marketing/Advertising major or concentration is preferred •3–5 years of experience in paid search on the Google Ads platform; lead generation experience is a plus •Currently certified in Google Ads Paid Search, or willing to get certified •Sharp attention to detail and the ability to juggle multiple priorities on tight deadlines •Strong problem-solving skills — you troubleshoot issues on your own before escalating •Quick to learn and comfortable adapting to new tools and technology •Clear written communicator, both internally and with clients •Genuine enthusiasm for digital marketing and client success •Strong communication and time management skills for a remote environment, with the ability to move between multiple platforms regularly •Must be able to work at a computer for extended periods Compensation: •Flexible work environment (work from home / hybrid options) Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!