Account-Based Marketing Manager, AMER
Atlassian - Washington, DC
Hiring: Account-Based Marketing Manager, AMER Company: Atlassian Location: Washington, DC Job Posted Time: 2026-09-15 17:58:32 Employment Type: Full-time Target Skills & Keywords: Account-Based Marketing (ABM), B2B Marketing, Pipeline Generation, Strategic & Enterprise Accounts, 1:1 and 1:Few ABM Motions, Omni-channel Campaigns, Paid Media, Email Marketing, Content Syndication, Direct Mail, Events, AI Fluency, Rovo, Atlassian Intelligence, Sales Partnership, Partner Marketing, Demand Generation, Go-to-Market Strategy Experience: - 7+ years of B2B marketing experience - 3+ years of Account-Based Marketing experience in a high-growth environment - Proven experience owning, executing, and measuring 1:1 and 1:Few ABM motions across various channels such as paid media, email, content syndication, direct mail, and events - Experience generating pipeline for a sales organization — owning a number, building programs to hit it, and speaking to how work directly created revenue opportunities - Strong AI fluency — actively using AI tools in marketing workflow (content generation, audience insights, campaign optimization) - Experience leading account-based marketing strategy for Strategic & Enterprise segments - Experience planning, coordinating, and executing in-person and virtual events, including high-touch roundtables and hospitality events - Experience collaborating with sales leadership to align on target accounts, segment priorities, and go-to-market motions - Experience working with partner marketing and channel partners to drive co-marketing initiatives Required Skills: - Account-Based Marketing (ABM) strategy development and execution - Pipeline generation and acceleration for sales teams - Omni-channel campaign management (1:1 and 1:Few ABM motions) - AI tool proficiency (Rovo, Atlassian Intelligence, third-party platforms) for strategy, personalization, and performance analysis - Translating global narratives into locally resonant proof points, customer stories, and campaign themes - Cross-functional collaboration with demand gen, PMM, brand, and events teams - Sales partnership and alignment on target accounts and segment priorities - Event planning and execution (in-person and virtual) - Data-driven decision-making using account and contact-level insights Qualifications: - 7+ years of B2B marketing experience - 3+ years of Account-Based Marketing experience in a high-growth environment - Proven track record of owning, executing, and measuring 1:1 and 1:Few ABM motions - Experience generating pipeline for a sales organization with measurable revenue impact - Strong AI fluency in marketing workflows - Ability to think like a business owner, not a program operator - Experience in Strategic & Enterprise segments - Strong collaboration and influencing skills across central teams and sales leadership Compensation: Not specified in the provided job text. Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don’t miss this opportunity to join a forward-thinking team!