ABM Lead

Harper - San Francisco, CA

Hiring: ABM Lead Company: Harper Location: San Francisco, CA Job Posted Time: 2026-09-03 07:38:03 Employment Type: On-site Target Skills & Keywords : Emotion, HubSpot, Salesforce, Segment About the job Experience: •5+ years of ABM, demand generation, or B2B marketing experience, with direct ownership of pipeline outcomes Required Skills: •Build the ABM strategy. Design and run industry-specific programs that systematically identify and engage high-fit target accounts across key verticals. •Own targeting and data. Develop the process for identifying accounts — firmographic, behavioral, and trigger-based signals that indicate insurance need. •Run multi-channel campaigns. Orchestrate outreach across email, paid, content, and direct channels to reach accounts at the right moment with the right message. •Partner with sales. Work hand-in-hand with producers and SDRs to align targeting, sequencing, and messaging — and keep account intelligence flowing both ways. •Develop vertical playbooks. Build industry-specific campaign frameworks that scale and adapt as Harper expands into new verticals. •Measure and iterate. Track performance against pipeline and revenue outcomes — not just engagement metrics. Qualifications: •You've built ABM programs at the 1:few and 1:many levels and know when each is the right tool. •You think in triggers — you can spot the moments that predict insurance need and build campaigns around them. •You've sourced and curated target account lists using real data, not just job titles pulled from a contact database. •You've worked closely with a sales team and know how to keep marketing and sales aligned on account strategy. •You can build a vertical playbook without starting from scratch every time. •You move fast in ambiguous environments and don't need the full picture to start making progress. •You're based in San Francisco or willing to relocate. •The reality — read this before you apply •Schedule: Monday–Friday, long days, in the building with the team. •Hands-on experience running ABM campaigns across at least two channels (paid, email, direct mail, events, or comparable) Compensation: •Health, dental, and vision insurance Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!